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Software Development Company Geniusee Expands Its Sales Presence in California


Geniusee, an AWS consulting partner known for developing custom software and providing expert support, is opening a new sales office in the USA under the leadership of Eric Burns. This expansion is a significant milestone in the company’s growth and showcases its commitment to serving clients worldwide.

Geniusee has earned a reputation for excellence in delivering custom and off-the-shelf solutions to various clients, which include enterprises, dynamic small to medium businesses, and startups ranging from YCombinator & TechStars on Series A to D funding rounds. Over six years, the company has completed more than 150 projects across various domains, such as FinTech, EdTech, and Retail. The company operates worldwide, mainly working with businesses from the USA and the UK.

“We are excited to open our sales office in California as it allows us to be closer to our existing clients and tap into new opportunities within this dynamic market,” said Eric Burns, the Vice president of Sales Operations at Geniusee. Eric Burns has five years of experience as a Sales Executive. He also brings five years of professional coding experience along with more than a decade of supporting Account Executives as a Sales Engineer in multiple technologies. “Our team’s ability to understand clients’ needs, together with our innovative approach and industry expertise, enables us to deliver high-quality results and drive business growth for our partners.”

One key factor that sets Geniusee apart from its competitors is their deep expertise in data science, Artificial Intelligence, and consulting. Geniusee has been at the forefront of using NLP models and OpenAI to help its clients’ businesses find new growth points. The company has been a pioneer in developing natural language processing (NLP) software solutions even before it became a global trend, gaining invaluable expertise that positions them as pacesetters in the industry.

“Cooperation with clients for us is more than just delivering the highest possible quality in set timelines and budget; we strive to become partners in the long run,” added Taras Tymoshchuk, the CEO of Geniusee. “Our clients’ success is our success, and that’s why we put our utmost effort into providing flawless development and support at all stages of cooperation, ensuring their products are designed, built, and supported to perfection.”

Recently, Geniusee achieved AWS Education Software competency, a significant recognition of its expertise in AWS Cloud Architectures & Migration. The company boasts a strong proficiency in diverse AWS technologies, including hybrid architectures, networking, security, storage solutions, backup, and disaster recovery. With expertise in scalable cloud infrastructure, containerization, serverless computing, and AWS databases, Geniusee is a reliable technology partner for businesses seeking cutting-edge cloud solutions.

Furthermore, Geniusee excels in managed services, including CloudOps, DevOps, and ProdOps, with a deep understanding of various DevOps tools and automation technologies. This ensures smooth implementation and maintenance of cloud infrastructure, guaranteeing clients’ systems are efficient and secure.

Geniusee’s comprehensive software development expertise extends to a wide range of open-source and database technologies, covering Android and iOS mobile development and robust web platform solutions. The company’s focus on security and compliance, along with its data science and AI prowess, has solidified its position as an AWS Advanced Tier Services Consulting Partner, particularly sought after by FinTech web and mobile development experts.

In recognition of its outstanding services, Geniusee has been listed among the Top 5 Education Mobile App developers on Clutch and acknowledged as Forbes-recognized visionaries and practitioners.

About Geniusee: Geniusee is a full-cycle software engineering company with expertise in product design, development, IT audit, compliance, and cybersecurity. The company’s extensive portfolio includes successful projects across various industries and domains. With a team of dedicated professionals, Geniusee continues to drive innovation and deliver cutting-edge solutions to its clients worldwide.

Media contact:
Eric Burns

Nection’s Networking Revolution: Try the AI-powered gifts and say bye to useless networking!


Skyrocket your networking with smart recommendations, AI messages, smart reminders, and now — GIFTS. Gifts that match the context.

Meet Nection — a mobile application that helps business-minded people develop their social capital with the help of an AI assistant. We are proud to announce a big update inside the app — now, every user can send gifts through the app using AI.

Birthdays, anniversaries, special holidays, or some updates in people’s life — you can choose a gift for any occasion, including travel, experiences, food, restaurants and bars, beauty and health, leisure and sports, supermarkets and groceries, and many others. Don’t forget holidays anymore — build deeper relations with the right gift, the right message, and at the right time.

Date of launching new update: 07.08.2023
Available in the app for iOS and Android users.

The gift-sending feature can help to make warmer and closer connections and relationships with all people who are important to you — from business to personal life. Now you can show your support, genuine care or remind yourself just in a few clicks. So, gifts in the app, how does it work? Choose a recipient. Send the gift in any convenient way. Everything is in one place. In a couple of clicks. Wow, isn’t it?

Choose a recipient. You can choose it from an already existing contact list at Nection or add a new contact.

Choose a gift with a personalized message. You can choose gift-card from more than 12 categories and denominations of gift certificates (from 5$ to 100$ and 250$). As for the brands, between hundreds available in the application, you can find the top ones and favorites of many, such as eBay, Airbnb, Google Play, ASOS, Adidas, AMC Theaters, Applebees, Dominos Pizza, Wayfair, and others. So you decide and choose the needed category and denomination first. Then AI creates a personalized message, adds it to your virtual gift card, and you get a digitally generated gift card with the link to your gift.

Send the gift in any convenient way. You can send the gift card through any social network, messenger, or personal email. When the receiver gets the notifications and opens the link, he can open the gift inside the application and use it at any convenient time. You will also be able to see the sent gift’s status and the ability to follow up, send it to the person again via another communication channel, or cancel the gift if it hasn’t been opened.

A new Nection update will be available in the app 07.08.2023 for all users.

For more information, visit www.nection.io.

Nection is a startup with Ukrainian roots founded by Alex Vasylenko. The app is already available and is already used by users from more than 101 countries.

We gather all features that will help you build communication efficiently but productively without wasting much time and effort. Communicate with all your contacts from a single place, and send personalized messages to several people at once on specific holidays or special dates. Break the ice of your communication and be prepared before your interaction — get the latest insights from the history of communication and notes. Set weekly, monthly, quarterly, yearly, or exact time reminders to stay in touch with important people from your contact list.

A new communication era starts now, and your Social Capital starts in one step.
Join thousands of people who are already growing their relationships with Nection.

For media inquiries, contact:
Alex Vasylenko
Founder & CEO
Kyiv, Ukraine

The Power of PR Agencies: Crafting Your Brand’s Success


In today’s fast-paced business landscape, where information travels at the speed of light, the role of Public Relations (PR) agencies has become more vital than ever. These unsung heroes of the marketing world play a crucial role in shaping and maintaining a company’s image, reputation, and public perception. Let’s delve into the world of PR agencies, exploring their significance, common challenges, and a noteworthy case study that showcases their prowess.

The Essence of PR Agencies

PR agencies, often referred to as brand storytellers, are the masterminds behind creating a compelling narrative for businesses. Their primary goal? To cultivate a positive public image that resonates with the target audience. Whether it’s a startup aiming to make its mark or an established corporation seeking to adapt to changing times, PR agencies are the driving force that helps navigate the tumultuous sea of public opinion.

Navigating Challenges in PR and Marketing

While PR agencies wield significant influence, they are not without their share of challenges. One prevalent issue they encounter is the delicate balance between transparency and control. In an era where consumers demand authenticity, maintaining a genuine brand voice while managing the information flow requires finesse.

Another challenge lies in crisis management. When unforeseen events strike, a PR agency’s ability to respond swiftly and effectively can make or break a brand. The evolving digital landscape adds complexity to this challenge, as news spreads virally through social media platforms, necessitating rapid and thoughtful responses.

Case Study: A Triumph in Miami

Enter the vibrant city of Miami, a melting pot of culture and innovation. A prominent e-commerce company faced a daunting challenge – a PR nightmare following a data breach that exposed sensitive customer information. With its reputation on the line, the company turned to a local PR agency Miami for help.

The agency swiftly went into action, adopting a multi-faceted approach. They initiated transparent communication with the affected customers, acknowledging the breach and outlining steps taken to rectify the situation. Simultaneously, they leveraged their media connections to spotlight the company’s robust data security measures.

Through meticulous crisis management and strategic storytelling, the PR agency not only managed to salvage the brand’s reputation but also garnered widespread recognition for its proactive stance. This case exemplifies the impact of a skilled PR agency in not just averting a crisis but turning it into an opportunity for positive exposure.


PR agencies are the unsung heroes behind many successful brands, orchestrating narratives that capture the hearts and minds of consumers. Despite the challenges they face, their strategic prowess and ability to adapt make them indispensable assets in the realm of modern marketing. The case study from Miami serves as a testament to their capability in transforming crises into triumphs, showcasing the invaluable role they play in shaping a company’s public perception. So, whether you’re in the bustling streets of Miami or anywhere else in the business world, a proficient PR agency is your partner in crafting a narrative that resonates.

PR Agencies in Boston: Elevating Your Brand’s Presence


Are you a business owner or brand enthusiast in Boston? Looking to enhance your brand’s visibility and make a lasting impact? Consider tapping into the expertise of PR Agencies in Boston. These agencies specialize in the art of public relations and have the knowledge and experience to take your brand to new heights.

The Importance of PR Agencies

In today’s fast-paced digital landscape, establishing a strong brand presence is crucial for success. PR agencies can play a pivotal role in helping you craft and share your brand’s story with your target audience. They excel in building relationships with the media, securing valuable media coverage, and managing your brand’s reputation.

How PR Agencies Can Benefit Your Brand

  1. Strategic Brand Storytelling: PR agencies are skilled at creating a compelling brand narrative that resonates with your audience, leaving a lasting impression and fostering brand loyalty.
  2. Media Relations Expertise: Building connections with journalists and media outlets is a core strength of PR agencies. They can secure media coverage that introduces your brand to a broader audience.
  3. Influencer Partnerships: Leveraging the power of influencers, PR agencies can collaborate with key influencers to promote your brand and products effectively.
  4. Crisis Management: When challenges arise, PR agencies are equipped to handle crisis situations and protect your brand’s reputation.
  5. Event Management: From product launches to promotional events, PR agencies can plan and execute impactful events that leave a positive impression on attendees.

Choosing a Boston-Based PR Agency

Boston is a hub of innovation and business, making it an ideal setting for PR agencies to thrive. By selecting a PR agency in Boston, you gain the advantage of their local expertise and understanding of the city’s unique market.


If you’re seeking to enhance your brand’s presence and reach a wider audience, partnering with a PR Agency in Boston could be the strategic move your business needs. Their ability to craft compelling narratives, secure media coverage, and manage brand reputation can contribute significantly to your brand’s success. Consider enlisting the expertise of a PR agency and watch your brand soar to new heights in the competitive business landscape.

Everything You Need to Know About Integrating ServiceNow with Power BI: The Ultimate FAQ Guide


Empower your ServiceNow learning journey by leveraging the potential of the Power BI Connector. Seamlessly integrating Power BI with your ServiceNow instance, this remarkable plugin opens up a world of new opportunities for data analysis and visualization.

However, as you embark on this enriching experience, you might have questions and curiosities. Fret not! Our comprehensive FAQ guide is here to provide clarity. From the installation process and administration tasks to pricing and support inquiries, we’ve compiled all the essential information about the ServiceNow Power BI integration. Let’s venture into the realm of ServiceNow Power BI together!


Installation of the Power BI Connector for ServiceNow is essential to ensure proper connection between Power BI and ServiceNow instances. It enables easy ServiceNow data export for analysis and visualization, enabling users to access necessary ServiceNow data for reporting and decision-making.

Who can install the plugin? 

Anyone with administrative HI credentials in ServiceNow can install the Power BI Connector plugin for ServiceNow. Once the plugin is installed, the ServiceNow administrator can assign roles and permissions to other users who need to use the plugin.

Does Power BI Connector for ServiceNow collect, store, or share customer data? 

The Power BI Connector for ServiceNow does not collect, store, or share customer data. Instead, all data is stored on the customer’s ServiceNow instance. 


This section covers key queries about administering the Power BI Connector for ServiceNow effectively, including configuring user permissions, scheduling data refreshes, troubleshooting issues, and monitoring system performance.

The plugin is only visible to administrators. It allows the administrator to control access to the plugin and limit it to only those users who require it to perform their job duties.

The Power BI Connector for ServiceNow has three user roles: PBI ADMIN, PBI EDITOR, and PBI VIEWER. Each role has specific permissions to access data sources and ServiceNow tables based on the user’s permissions granted by the ServiceNow System Administrator. 


This section provides answers on using the Power BI Connector to access and analyze data from your ServiceNow instance in Power BI. 

What does data source mean? How many data sources can I create? Should I make many?

A data source refers to a customized data set consisting of specific tables and fields a user wants to export from ServiceNow to Power BI. It is the set of data the user selects for exporting to Power BI and may vary depending on the specific exporting requirements and the data needed to build a report in Power BI. 

There is no limit to the number of data sources you can create using the Power BI Connector for ServiceNow. 

What data can I export from ServiceNow? 

The Power BI Connector for ServiceNow allows users to export various data from their ServiceNow instance. It includes incident records, problem records, change documents, knowledge base articles, configuration items, service catalog items, user records, group records, role records, task records, and SLA records. 

The Power BI Connector for ServiceNow allows users to export data without API limitations. Users can export any tables and fields, including custom tables. 

It is not necessary to export everything from your ServiceNow instance. Instead, it is advised to filter the data, select the relevant table and fields and only export the specific information required for reporting and analysis. 

The Power BI Connector for ServiceNow lets you connect and export data from multiple tables. If you need to obtain data about something not present in the table, you can check other tables in your ServiceNow instance that may contain the necessary information.

Use a dot-walking mechanism to export Reference type data, recover data from related tables in ServiceNow, and export it to Power BI for reporting and analysis.

You can filter data before exporting it to Power BI using the Power BI Connector for ServiceNow. The connector offers advanced filtering options to manage ServiceNow data selection and export only the relevant information. It can help manage large amounts of data and ensure that only relevant data is exported to Power BI. 

The Power BI Connector for ServiceNow can export only the changes in the ServiceNow instance upon each refresh. It is achieved through an incremental refresh, which allows the connector to track changes made in the ServiceNow instance since the last refresh and only export the new or updated data. 

To connect tables in Power BI Desktop, use the “Manage Relationships” option in the “Modeling” tab. It allows you to define relationships between tables based on common fields manually. Power BI can automatically detect and create relationships based on column names and data types.

You can refresh your data source in Power BI as often as needed and you can refresh data automatically.

Exporting data with Power BI Connector for ServiceNow does not have any performance impact on the ServiceNow instance. 


Power BI Connector for ServiceNow vendor support consists of providing help and guidance to users who encounter issues or have questions about the connector’s functionality. It may include troubleshooting issues, answering technical questions, and providing general assistance to ensure users can use the app to its fullest potential.

You can contact the Alpha Serve support team if you encounter problems using the Power BI Connector for ServiceNow. Alpha Serve team will provide guidance and assistance to resolve your issues. The initial response time frames vary based on the issue’s priority, with high-priority issues receiving a response within 48 hours, medium-priority within 72 hours, and low-priority within 5 working days. 

You can get the support team through different means, such as email, phone or create a support request. It’s a free option.


Power BI Connector for ServiceNow can only be purchased through ServiceNow Store. You can pay for the Power BI Connector for the ServiceNow app using a credit card or an invoice. For credit card payments, the credit card you provide for billing purposes will be billed monthly during the subscription term of the app and on any subsequent automatic renewal subscription terms. For invoice payments, all payments shall be due net thirty (30) days from the date of ServiceNow’s invoice, and payments shall be invoiced and made in the currency provided in the invoice.

The monthly subscription fee for Power BI Connector for ServiceNow is $1900 USD per month per instance. The app is purchased for a minimum period of twelve (12) months, discounts for longer-term contracts (24, 36 months) are available. Contact us to request more information. 

Discounts may be available for some instances, such as volume purchases or multi-year contracts. We also provide special pricing conditions to ServiceNow partners. Please get in touch with the Alpha Serve support team for more information on available discounts. 


The Power BI Connector for ServiceNow is a powerful tool that allows businesses to leverage the strength of both Power BI and ServiceNow, providing enhanced data analysis and visualization capabilities.

California Screenwriters’ Strike Takes Toll on Hollywood’s Production and Finances


Hollywood is currently facing a major setback as a screenwriters’ strike enters its second month, causing a significant slowdown in scripted TV production and resulting in substantial daily losses for California. The repercussions of the strike are being felt across the industry, leaving studios, networks, and the state itself grappling with the economic consequences. Angelina Bagdasaryan brings us the details in this report, narrated by Anna Rice. Camera: Vazgen Varzhabetian.

Production at a Standstill: For the past two months, the screenwriters’ strike has brought scripted TV production in Hollywood to a grinding halt. The absence of new scripts and the inability to create fresh content have disrupted the usual flow of television programming, leaving networks and streaming platforms with limited options to keep audiences engaged. As a result, the industry is witnessing a decline in viewership and a substantial decrease in advertising revenue.

Mounting Financial Losses: The ongoing strike is not only affecting the creative process but also inflicting significant financial losses on California’s economy. Each day that scripted TV production remains stagnant, the state is losing millions of dollars in revenue. The ripple effects are felt beyond the entertainment industry, impacting various sectors that rely on the thriving ecosystem of Hollywood, such as local businesses, hospitality, and tourism.

Negotiations and Grievances: At the heart of the strike are issues surrounding fair compensation, creative rights, and working conditions for screenwriters. The Writers Guild of America (WGA), representing the interests of the striking writers, has been engaged in negotiations with the Alliance of Motion Picture and Television Producers (AMPTP) to reach a mutually agreeable resolution. However, the negotiations have reached an impasse, prolonging the strike and exacerbating the industry’s challenges.

Implications for the Industry: The screenwriters’ strike is exacerbating an already challenging period for Hollywood, which has been grappling with the impact of the COVID-19 pandemic on production schedules and release plans. The lack of new content not only affects immediate revenue streams but also disrupts the production pipeline, potentially leading to delays in future projects and a longer recovery period for the industry.

Solidarity and Support: Despite the hardships faced by both the industry and the state, there is a sense of solidarity and support among writers, fellow entertainment professionals, and fans of quality television. Social media platforms have become a rallying point for supporters to voice their concerns, raise awareness about the issues at stake, and call for a fair resolution that benefits all parties involved.

Looking Ahead: As the strike continues, the urgency to find a resolution grows. Both the Writers Guild of America and the Alliance of Motion Picture and Television Producers must recognize the significance of reaching a compromise that addresses the concerns of screenwriters while ensuring the sustainable growth of the industry. The impact of the strike extends far beyond financial losses, affecting the creative landscape and the livelihoods of those involved in the craft of storytelling.

The screenwriters’ strike in Hollywood has caused a significant disruption in scripted TV production and inflicted daily financial losses on California. As negotiations continue, the industry and the state are navigating through challenging times, seeking a fair resolution that upholds the rights and interests of screenwriters while allowing the entertainment industry to thrive once again. The impact of this strike serves as a reminder of the crucial role that screenwriters play in shaping the stories that captivate audiences worldwide, and the need for their contributions to be recognized and valued.

Rachel Collignon, Hypnotherapist


What is hypnotherapy and how does it work? Can you walk us through your process?

Hypnotherapy is a process for accessing and communicating with the subconscious mind so that you can both find out information and integrate new information organically. In other words, hypnotherapy allows the identification of limiting beliefs and replaces those beliefs with more relevant, life affirming ones. It’s a tool for mental andspiritual hygiene if you will, and for psychological and physical liberation. 

I personally use childhood regressions amongst other tools to identify trauma and limiting beliefs: the specific lived experience of that trauma, as well as the personal narratives lingering from those events and experiences. 

Thanks to the regressions used with a plethora of other tools, we can see patterns and correlations between events in memories and present-moment issues. 

A big part of my process is to let people articulate those correlations for themselves as they integrate them. Of course, I have my own interpretation and grid of understanding as the therapist, and I contribute it in the right time and manner, but for the client to have the space to formulate things for themselves is paramount to the process. What the individual intrerprets is also great information in and of itself. Intrinsic to the method, I have to be prepared to somewhat improvise, always within a specific grid of course, but I can only prepare so much since by definition, information comes up in the state of hypnosis that we did not have prior.
The sessions are a beautiful, intense unraveling, a profound journey, where I act as a guide more so than an all-knowing entity. 

One of the main tenets of this method is that if the mind had the power to put in place a belief and the actions and habits attached to that belief, way back when, then it aslo has the power to modify or get rid of negative  beliefs and habits.

The last main step of the process is the transformation. During the first session, I ask people to describe to me the beautiful new life they will have once they overcome their issue or adopt their new skill, whatever the case may be. I insist they tell me what it will look like, and feel like, what emotions, and sensations will they feel, and other details specific to the situation.
This is because once you’ve interrupted a neural pathway, once you’ve moved an obstacle out of the way, there is this miraculous bracket of possibility for something new to rush in. If we are intentional and specific at that moment, and flood the open and now-clean wound with all this light, all these images that only were waiting to be expressed and considered, then that tends to have extremely positive and rapid repercussions.  

This probably seems pretty woo-woo but it is simply visualization, which requires no more introduction. Enough studies have proved its merit in healing and performance augmentation (​​https://www.psychologytoday.com/intl/blog/flourish/200912/seeing-is-believing-the-power-visualization

When you think about it, our experience of this existence is entirely reliant on our perception of it, in a very concrete, down-to-earth way. Much like we literally only know the world through our 5 senses and our interpreation of the informatioun they give us, in a more figurative way,  we solely know the world through whatever filter we build for ourselves, or as often is the case, whatever filter is built for us by upbringing and life experiences. I like the word “paradigm” a lot. 

Our experience of this life is a collection of sensations and actions,  which are the results of emotions which are reactions to thoughts (and events, yes), and thoughts are habits of the mind. By cracking the code to changing our habits of thoughts and emotions and actions, we obtain so much agency and individual freedom. By becoming capable of acting intentionally instead of reacting unconsciously, we also contribute greatly to a possibly peaceful and beautiful society (utopian, I know, but let’s imagine it, why not) 

As it stands, the vast majority of us default to a state of hypervigilance, stress, and fight-or-flight (or freeze). After finding the events and beliefs that contextualize this fight-or-flight, and replacing them, we work together with the client to create and habitualise a new baseline state, a default return to an available and regulated nervous system, resulting in pure presence and most often in serenity, pleasure, connection, and joy. 

What is the difference between psychoanalysis and hypnotherapy? 

Hypnotherapy is in the lineage of psychoanalysis. The main difference for me is that psychoanalysis is all about understanding trauma and the self intellectually, as well as the fact that psychoanalysis gets to know the subconscious mind via the conscious mind, which comes with a lot of barriers.
What my practice does, with hypnotherapy and other tools, is that it focuses also on the “now what?” that comes after or during a layer of healing. For example, “Now that I’ve understood my relationship with my father and how it has shaped me and impacted me, what do I do with this understanding? How do I integrate it? Where do I go from there?” Conventional therapy has many assets and offers things that hypnotherapy does not. However, it offers little relief or tools in the moment, or tools to put in your tooklit  for your own practice. There is something very disempowering in having to go to years of therapy to get answers that come from outside of you. Long therapy should be an option, but we all deserve options to find relief quicker and to be given grids of understanding of one’s own psyche and inner life.
In the mainstream paradigm, the key to reaching sustained mental health is often held by an outside agent (Doctor or therapist, pharmaceuticals, corresponding to the norm…) and the more you are struggling, the more those outside entities have power over you. I am an advocate of  reasoned medication use, classic medicine, and psychiatry and psychoanalysis.  I believe these are extremely important and efficient in many ways.  But I am also glad that there are tools like hypnotherapy, breathwork, and EFT to give people some agency, some relief, and some freedom before hitting the 10-year mark on the freudian sofa. 

I went to hypnotherapy when I was a teen, to stop smoking, and it didn’t work because my mother forced me to go . Is it perhaps also because some people just can’t be hypnotized? I stopped later without hypnosis. 

That’s a great question and I’m glad you asked it. Hypnotherapy is a tool, you know, and like any other tool (even magic spells), intention is key. If the tool isn’t used with specific intent, you won’t see any result, no matter how great it is. You can have the most advanced screwdriver in the world, and if you use it merely to screw   random things together with no strategy  or intention, you won’t build anything at all. 

 Yet you can’t fail at hypnotherapy, really. There is a bit of a paradox there.
As soon as you consent to see some things change within yourself and your life, as soon as you consent to see some unfamiliar things become familiar and some familiar things become unfamiliar, you will reap beautiful benefits, albeit at a cognitive level. If you show up open and available, if there is an agreement within yourself that says “this is what we’re doing”, and you do sustained work in the month that follows the first hypnosis (new neural pathways, 21 days to form a habit, and all that jazz) then great change will occur. 

Does that mean that you have to come already convinced?

No, you don’t, you must simply  come with an open mind and some curiousity, which your 16-year-old self was probably unable to do given the circumptsances.

Desire and willmake all the difference. People tend to come to me with something that is very important to them that they want to heal, get past, or change in their lives. Some of them are convinced already and some of them are just giving hypnosis a chance, but in the context of already being seeking solutions for themselves.
This dynamic is diametrically opposed to being dragged into a hypnotherapist’s office reluctantly , whether at the cognitive level or in the way it predisposes (or doesn’t) your subconscious to receive suggestions and express vulnerably, 

Like any mountain guide, I can help you with my knowledge of a mysterious journey but I cannot be your legs.

In that case, should more people know about hypnotherapy? 

Absolutely, or people should know more accurate things about hypnotherapy. It has nothing to do with the hypnosis you see on shows or in movies. I would neither want to nor know how to make someone do anything they didn’t absolutely want to do. I just induce a very profound relaxation and give certain cues to the mind so that the conscious will take a back seat and the subconscious can come to the forefront.
Mutual consent and trust are absolutely necessary.
But more generally, imagine if more people had access to easy-to-use tools that could allow them to get a break mentallyand to change the way they speak to themselves.  This is the backdrop that motivates their choices and reflexes. Imagine giving people the opportunity to know and accept themselves fundamentally, the peace and authenticity and integrity that would result from that. 

From a social justice standpoint, this is huge. The urgent mandate  is to provide people in situations of struggle with both concrete solutions (housing, education, childcare, healthcare…) and mental tools. 

If X grew up in an emotionally abusive household and was told all his life that he is “just like his father”, while witnessing some poor behavior from the father, many inner narratives will come from that. Then, give X long hours, several jobs, pressure to make rent or even pressure to perform academically, a continued challenging relationship with his parents, etc… X lives in survival mode, constantly stressed and exhausted, and most likely the narratives are being reinforced. “I am no good.” “The world is hostile.” “No one can help me.”
If you provide  X with the  knowledge that he can change that paradigm with better stuff, that he can change the momentum of his life by shifting his focus and the way he speaks to himself, that is key information. And I don’t mean telling X those things theoretically like we are doing now but giving X that experience viscerally and personally.

In other words planting the seed and germinating the idea that an integral part of being human is having a relationship with the self, and there is so much room for creation in that relationship when we give it some attention and intention.
My practice walks people through the process of befriending homeostasis and builds up the ability to respond to life as it keeps coming to you. That is the thing that a lot of therapy does not account for, the idea  that healing is a necessary part of the work but that life also continues to happen and we want to be available for it. We want to achieve enough liberating work that we can show up as our whole selves, remain safe, maintain integrity, be it in relationships, career, creativity, activism… 

What does success look like, first individually with the patient and then for your career as you imagine it? 

That’s a great question. A successful process with a client usually looks something like this (there is no one size fits all though): the client gets really into it, really involved, finds their own words, and makes the process their own.  That lasts for a bit, however long, and then the client is able to begin to  start to come to therapyless and less over time.  Eventually, they  come simply for refreshing, for a new thing, for a period of time, whatever the case may be, or they simply don’t come back. I have often received emails from clients 2 years after our therapy sessions saying “My has life changed in such and such  way after we worked together”  

The 1st session is usually pretty wowing for people, and then they do experience a paradigm shift – a tentative alternate reality that brings  new perceptions and forges  new neural pathways, reinforced by a recording (that is the neuro-linguistic programming part of what I do, this is specific to the RTT method taught by Marisa Peer) 

Often, the new paradigm provides insights into areas that need more work, other challenges and beliefs creeping in the shadows that don’t align. Here’s a metaphor: Your house was all grey but you hadn’t really noticed. I come in and I say, well, you might want to  try a new color. We work together to find that color, and then things that made sense in the grey house will come up and seem out of place, so you have to do a bit of Mary Kondo. Does this bring joy? It’s quite simple but also extremely challenging and profound. The psyche bubbles things up for examination, things that the client had previously integrated and accepted as entirely normal.
In other words, the software continues to adjust for a while, and that is greatly helped by a bit of ongoing support. 

In that process the client finds clarity and through clarity comes a renewed energy, a readiness to embrace lifewith a default state of serenity. There is something very magical that happens as the person returns to themselves.  As a result of our time together, clients typically grow emotionally and spiritually in profound ways, overcoming the often deep subconscious trauma that has been holding them back from finding happiness for years.

As for me, success would be to contribute to the world in a way that would feel authentic, from a place of profound integrity, helping people find some solace, some peace, some pleasure in this life, in a way that depends on their own self, that cannot be taken away from them, bought from them, in a way that is sustainable and easy to cultivate. This is my proposed continuity to a lot of teachings, and my own offering in a great network of peers. This is not my proprietary work, but a global movement in innovative therapeutic technologies I to which I wish to contribute.  

Interview by Amaëlle Marchal 

Streamlining Jira Password Management through Vault Password Manager


As businesses become more dependent on Jira for project management and collaboration, the protection of sensitive information takes on greater significance. One potential solution to tackle this issue is the adoption of a password manager that seamlessly integrates with Jira.

The Vault Password Manager, an application specifically designed for Jira teams by Alpha Serve, an Atlassian Platinum Marketplace Partner, offers a reliable solution to manage passwords securely. Available on the Atlassian Marketplace, it enables Jira teams to securely store, manage, and share sensitive information, including passwords, within the Jira platform.

This article provides a comprehensive analysis of the Vault Password Manager and presents a detailed guide on how to use Vault Password Manager for teams and for personal usage effectively. It also outlines how to manage passwords within Jira using the Vault, ensuring your credentials are handled safely and efficiently.

Here’s what we’ll cover in this blog post:

  • Vault Password Manager: Overview
  • Vault Password Manager for Jira: Features
  • How to Set Up Vault Password Manager for Jira
  • How to Recover Password to Vault Account
  • Conclusion

Vault Password Manager: Overview

What is password manager? A password manager is a tool that securely manages, stores, and retrieves passwords for numerous accounts, adding an extra level of protection against assaults involving passwords, including phishing, brute force attacks, and credential stuffing.

In this approach, Alpha Serve’s Vault Password Manager is an enterprise-grade tool that offers safe storage, administration, and sharing of all confidential information within Jira. The solution provides several features, such as encrypted storage, centralized administration, secure data exchange, and authorized quick access to Vaults directly from Jira. This makes it a suitable option for distributed and remote teams.

Vault Password Manager is a software solution designed to cater to the needs of teams and organizations of varying sizes. It benefits those who use Jira and must manage multiple accounts across multiple platforms. The product offers comprehensive safeguarding measures and sophisticated password protection to shield businesses against cyber threats. The app provides centralized administration, which allows Jira administrators to easily manage and control users’ access and permissions.

Vault Password Manager is a Forge app fully hosted by Atlassian. Forge apps run inside a second security layer that enforces tenancy isolation and data egress restriction by design.

Vault Password Manager for Jira: Features

Storing password vaults in a secure environment can help businesses mitigate the risk of unauthorized access to their sensitive data. Vault Password Manager is an indispensable app for organizations prioritizing data security and seeking to reduce the possibility of data breaches.

Through encryption, the Vault Password Manager app provides encrypted storage of confidential material, such as login credentials, credit card details, and other sensitive data. Implementing the use of Vault Password Manager can positively impact security measures and efficiency by simplifying the password management process.

The Vault Password Manager provides a range of critical features that include:

Unlimited Personal & Shared Vaults

Users can create unlimited Personal Vaults with individual access or Shared Vaults to share with Jira users or groups, offering a flexible approach to password management.

Extra Security Layers

Vault Password Manager offers advanced password security and manages access permissions based on Jira user roles, providing additional password storage protection and enhancing safety in addition to the basic Jira sign-in security.

Multiple Record Types

Users can create different types of records such as passwords, pin codes, notes, credit card details, FTP access, SSH keys, and more, providing a comprehensive solution to manage sensitive information.

Built-In Password Generator

Users can create secure, one-of-a-kind passwords that are challenging to decipher or guess with the help of the built-in password generator. Since weak or apparent passwords are one of the most frequent reasons for security breaches, it can significantly improve the security of your Jira setting.

Safe Data Exchange

The password manager app offers secure and reliable data exchange between Jira users, allowing them to share and access sensitive information without compromising security, reinforcing collaboration and productivity.

AES 256-bit Encryption

The app employs the Advanced Standard (AES) algorithm in Cipher Block Chaining (CBC) mode, which banks and the US military trust. Each user’s application password derives a 256-bit key for encrypting their data.

How to Set Up Vault Password Manager for Jira

Configuring and running Vault Password Manager for your Jira instance is a simple process. However, to fully complete the steps, you must have Jira Administrator permissions.

Step 1: Install Vault Password Manager

1. Log into the Jira cloud instance where you want to install Vault Password Manager. Go to Manage apps in the administration console.

2. Use the Find apps feature to search for Vault Password Manager.

3. From the search results, select Vault Password Manager.

4. Click on Try it free for a 30-day trial license, and follow the prompts to start the free trial. You’ll receive notifications about the plugin installation process and its successful completion.

5. You can also install the app directly from Atlassian Marketplace by visiting Vault Password Manager product page.

Step 2: Create Vault Account

1. To access Vault Password Manager, go to the Jira main navigation menu and click Apps, followed by Vault Password Manager.

2. After accessing the app from the main navigation menu, you’ll be prompted to accept authorization for the app to access your Atlassian account. Click the Accept button to grant the necessary permissions and create your account.

3. Once you have authorized Vault Password Manager to access your Atlassian account, you will be taken to the Welcome page, where you can create your account password. This password is an extra security layer for your Jira account and is used to unlock the app and decrypt your stored items. Click the Next button to proceed with the password creation process.

4. It’s essential to create a solid and unique password that you will remember to ensure the security of your stored data. The app requires a password that is at least 8 characters long and asks you to confirm it before proceeding. Confirm your password and click the Next button to proceed. Once you have created your password, Vault Password Manager cannot access it.

Step 3: Download Recovery Key

The Recovery Key is a randomly generated 44-character code that provides an alternative way to access your account if you forget your password. Although not mandatory, using a Recovery Key adds an extra layer of security to your Vault Password Manager account. To obtain your Recovery Key, click the DOWNLOAD button to save the auto-generated PDF file.

We highly recommend printing it out and storing your Recovery Key securely!

Step 4: Sign In to Vault Account

To log in to your Vault account, you must sign in with your password. To access Vault Password Manager, go to the Jira main navigation menu and select Apps, then choose Vault Password Manager from the list of available apps. Enter your password and click the SIGN IN button.

If you are trying to log in to your Vault Password Manager account from a new device, you must provide a Recovery Key. Consider that the Recovery Key serves as a crucial backup for accessing one’s account in the case of a forgotten password or loss of access to the primary device. Keeping it safe and secure hence becomes essential.

After signing in, you will be directed to the Vaults Dashboard page, which displays all of your Vaults.

Three types of Vaults are available:

1. Private Vaults are meant solely for personal use. They are strictly inaccessible to others.

2. Organization Shared Vaults available to all members within an organization. Visibility is universal, and the ability to edit or share depends on the given editing rights.

3. Created Vaults with special edit rights assigned on an individual basis. This ensures total authority over the accessibility, editability, and shareability of the vault.

By clicking on the responsive icon, you can modify the display of the dashboard overview.

Step 5: Create and Share Vaults

1. Create New Vault

To create a new Vault in Vault Password Manager, go to the Vault Dashboard and click on the + Create New Vault button at the page’s top right corner. Enter the new Vault’s name and description, then click Create Vault to complete the process.

The Vaults in Vault Password Manager have 3 levels of permissions that can be assigned to users:

  • View: users can only view items in the Vault.
  • View & Edit: users can create, edit, delete, and export items in the Vault.
  • Full: users can perform all the above actions and share Vault with other users or user groups.

By default, the user who creates the Vault has Full permissions.

2. Share Vault

The sharing options for Vaults are designed for flexibility. You can selectively share them with individual Jira users, distribute them to Jira Groups, or utilize a combination of both for a more tailored approach to sharing.

To share your Vault with Jira user/users:

Click the Share to People button on the Vault details page. Use the search bar to find the users you want to add. You can search by name or email address. Click Share next to the users to add them to your Vault.

By default, newly added users are granted ‘Allow View’ permissions. If you wish to modify these permissions, click on the Adjustment icon next to the user’s name and select the desired permission level: ‘Allow View’, ‘Allow Editing’, or ‘Allow Managing’.

To finalize the process of sharing your Vault with the selected Jira user, click the Share (Vault name) button. Remember, there is no limit to the number of users you can add to your Vault.

To share a Vault with Jira Groups:

Click Share to Group to share the Vault with Jira Groups. Use the search bar to find the Group you want to share the Vault with and click Share next to it.

Review the added Group(s) and set permissions for each Group by choosing one of the available options: Allow View, Allow Editing, or Allow Managing. Then click on the Close icon. Click the Share (Vault name) button to confirm Vault sharing to all selected Groups.

3. Edit Vault

Navigate to the Vault Dashboard. Click on the Gear icon located on the Vault you wish to edit. It will redirect you to the Vault details page. Click the Edit details button. From here, you can update the name, icon, and description of the Vault or change your sharing settings. Once you have made the desired changes, click the UPDATE VAULT button to save the changes.

Step 6: Create and Edit Items

Once you’ve set up your Vault and granted access to the necessary Jira users and Jira Groups, you can begin storing any sensitive information securely. The types of data you might include are shared account’s credentials, credit card details, database credentials, API keys, and more.

1. Create New Item

Open the Vault and click on the + New Item button. Afterward, you can choose the type of item you want to add to the Vault.

The supported credential types with predefined fields in Vault Password Manager include Login, Password, Secure Note, Credit Card, Bank Account, API Credentials, Software License, Email Account, Database, SSH Key, and Wireless Router.

Additionally, Vault Password Manager offers a built-in password generator.

Each credential type has its own set of predefined fields. Ensure to fill out all necessary fields before clicking the Save button.

Feel free to continue adding as many items to your Vault as necessary, following the same process.

2. Edit Items

Select an existing item from the list and click the Edit button to change it. Apply necessary edits and click on the Save button to confirm changes. If you do not want to make any changes, click the Cancel button. To delete an item, click the three-dots icon and select Delete record.

That’s all!

By following these guidelines, you can take control of your passwords in Jira security and keep your sensitive information safe. Utilize Personal Vaults for storing individual credentials and personal data. Team Vaults are perfect for managing shared account credentials and other relevant team data.

Lastly, the Organization Vault provides an ideal platform for sharing necessary data or credentials across the entire organization. By harnessing Vault Password Manager, you can ensure a seamless and secure password management experience like never before, all within your Jira account.

How to Recover Password to Vault Account

Recovering a password for the Vault account involves two options: Self Recovery and Admin Recovery. Both options are simple and can be easily executed.

Steps to follow for Self Recovery:

Self-recovery is a process available to users with a Recovery Key only. In the event that you do not have a Recovery Key, you’ll need to proceed with the Admin Recovery method.

To start the self-recovery process, click “Self Recovery” from the available options. You will be suggested to enter the Recovery Key you previously downloaded. After that, you must click the “RECOVER MY ACCOUNT” button.

If the Recovery Key is accurate, the system will direct you to the page where you can set a new password. To create a new password, you will be asked to create a new password that is memorable to you. Ensure that it matches the initial password you entered. Finally, click the “Next” button to complete the process.

Upon successfully confirming the new password, you can obtain your new Recovery Key by selecting the “DOWNLOAD” button. Use a new Recovery Key for all future account access and to dispose of the previous one.

Steps to follow for Admin Password Recovery:

Users with the Jira Administrator role are the only ones who can Accept or Cancel Password Recovery Requests.

​​Select the “REQUEST ADMIN RECOVERY” option. You will be led to a page where you must provide further details regarding your request. In this step, the “REQUEST ADMINS FOR RECOVERY” button needs to be clicked.

The approval of your requests is subject to the discretion of Jira Admins. Jira Admins will refer to the instructions for accepting or canceling password recovery requests.

After receiving approval for your request, you can complete the password recovery process. To reset your password for your Vault account, please click on the “COMPLETE RECOVERY” button.

Firstly, you will be asked to create a new password that will be remembered. Afterward, you must re-enter this password to confirm that it matches the initial password you entered. Finally, click the “Next” button to complete the process.

Now you can download your new Recovery Key by clicking the “DOWNLOAD” button to use for future account access and discard the previous one.


The security and efficiency of your data can be significantly strengthened by using Vault Password Manager. Vault Password Manager offers features that can assist in maintaining the security and organization of confidential information, regardless of the size of the team or organization.

Implementing robust passwords, utilizing two-factor authentication, and adhering to other suggested security protocols can help you proactively safeguard against potential security risks and reap the advantages of secure password management.

California’s Lost Ship: The Enigmatic Mystery of the SS Selja


California, the land of golden dreams and awe-inspiring landscapes, is steeped in a rich tapestry of history. Among the tales of exploration, innovation, and cultural diversity lies an enigmatic mystery that continues to intrigue historians and maritime enthusiasts alike – the story of the SS Selja, California’s lost ship. Today, we delve into this captivating historical fact, unveiling the secrets and legends that surround the vanished vessel.

The SS Selja, a steam-powered cargo ship, embarked on its ill-fated journey from San Francisco in the late 19th century. Loaded with a valuable cargo of goods bound for international markets, it set sail on a routine voyage, destined for Honolulu, Hawaii. However, fate had other plans for the ship and its crew.

As the ship ventured into the treacherous waters of the Pacific Ocean, it encountered a severe storm, shrouding the vessel in an impenetrable cloak of darkness. Despite the crew’s valiant efforts to navigate through the tempestuous sea, the SS Selja vanished without a trace, leaving behind an air of mystery and speculation.

Rumors and conjectures soon swirled around the disappearance of the SS Selja. Some claimed that the ship fell victim to a violent encounter with a colossal sea creature, while others suggested the involvement of pirates who seized the vessel and its precious cargo. The disappearance of the SS Selja became the subject of countless maritime folklore, further shrouding the truth in a veil of intrigue.

Years passed, and the fate of the SS Selja remained an unsolved puzzle. However, in recent times, diligent research and advances in technology have shed new light on the mystery. Unearthed records, eyewitness testimonies, and underwater exploration have provided tantalizing clues about the ship’s possible whereabouts.

One prevailing theory suggests that the SS Selja may have succumbed to the treacherous waters and found its resting place on the ocean floor, far from its intended destination. Numerous shipwrecks discovered off the coast of California and Hawaii have sparked speculation that one of these sunken vessels may indeed be the elusive SS Selja.

The quest to uncover the truth continues, as dedicated researchers and divers delve into the depths, searching for the remnants of the lost ship. These endeavors not only aim to solve the mystery surrounding the SS Selja but also serve as a testament to the importance of preserving maritime heritage and honoring the stories of those who sailed the seas.

The tale of the SS Selja captures the imagination, reminding us of the risks and adventures faced by seafarers in California’s maritime history. It serves as a reminder of the inherent dangers that come with exploration and trade, as well as the enduring allure of the unknown.

As the search for the SS Selja persists, California’s lost ship continues to captivate our collective imagination. It stands as a symbol of the indomitable spirit of human curiosity and the quest for discovery. The tale of the SS Selja reminds us that even in a world of technological advancements, there are still hidden mysteries waiting to be unraveled, deep within the depths of the vast ocean.

Healthy California: An Overview of Healthcare Access and Quality in the Golden State


California is home to over 39 million people, making it the most populous state in the United States. Ensuring access to quality healthcare for all Californians is a top priority for the state government, and efforts have been made in recent years to improve healthcare access and outcomes. In this article, we will take a closer look at the state of healthcare in California, including access to medical facilities, the quality of care, and programs aimed at improving public health.

Access to Medical Facilities

One of the biggest challenges facing California’s healthcare system is ensuring that all residents have access to medical facilities, regardless of their location or income level. California is a large state, and residents in rural or low-income areas may have difficulty accessing medical facilities. The state has implemented several programs aimed at increasing access to healthcare, including the Health Homes Program, which provides care coordination for Medicaid patients with chronic conditions, and the Whole Person Care program, which provides wrap-around services to vulnerable populations.

Quality of Care

California’s healthcare system is among the best in the nation in terms of quality of care. The state has implemented several quality improvement initiatives, including the California Hospital Assessment and Reporting Taskforce (CHART) program, which provides hospitals with performance data to help them improve quality of care. In addition, the state has implemented the Patient Safety First initiative, which aims to reduce medical errors and improve patient outcomes.

Public Health Programs

California has implemented several public health programs aimed at improving the health of its residents. These programs include the California Tobacco Control Program, which aims to reduce tobacco use and exposure to secondhand smoke, and the California Obesity Prevention Program, which aims to reduce the prevalence of obesity and associated health conditions. In addition, the state has implemented several programs aimed at improving mental health outcomes, including the Mental Health Services Act and the Suicide Prevention Program.


While California faces challenges in ensuring access to quality healthcare for all residents, the state has implemented several programs aimed at improving access, quality of care, and public health outcomes. From increasing access to medical facilities to implementing quality improvement initiatives and public health programs, California is committed to ensuring that its residents have access to the care they need to live healthy and fulfilling lives. As the state moves forward, continued investments in healthcare infrastructure, workforce development, and public health initiatives will be critical to ensuring that all Californians can access the care they need to thrive.